|Toyota selects Novelis as Aluminum Supplier for 2019 RAV4|
|Tuesday, Apr 23, 2019|
Novelis Inc the world leader in aluminum rolling and recycling announced it is supplying Toyota Motor Corporation with premium aluminum automotive body sheet for the all-new 2019 Toyota RAV4. The RAV4 is Toyota's number-one-selling vehicle and the best-selling non-pickup-truck in the country. With a new-and-improved design that includes Novelis aluminum in the hood, fenders and lift gate, the fifth-generation model of the RAV4 is four percent lighter than previous models.
Mr Marco Palmieri, Senior Vice President and President, Novelis North America said that "Novelis is proud to expand our partnership with Toyota as the company takes the RAV4 to the next level of safety, performance and style. We are confident that the unparalleled quality and strength of Novelis aluminum will help Toyota exceed the high expectations of new and loyal RAV4 owners."
The new RAV4 offers consumers a robust design, additional safety technology and off-road capabilities resulting in an overall enhanced driving experience. By lightweighting the vehicle with aluminum, Toyota had even more flexibility to add new features, while also increasing the width and wheelbase. For example, lightweight aluminum helped offset 45 pounds of additional vehicle weight for a suite of safety features including a Pre-Collision System, Lane Departure Alert and Lane Tracing Assist.
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